December 29, 2008

What is CRM and what impact can/does it have on target markets?

Can you answer MUSASHI's question about CRM?:

I hear that many firms are employing Customer Relationship Management. What exactly is CRM and and how does it affect business in terms of the markets that business try to penetrate?

Customer Management Software

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Comments on What is CRM and what impact can/does it have on target markets? »

January 1, 2009

givens m @ 7:14 pm

CRM is self explanatory , the purpose is to attain customer loyality even in difficult times , that can only work when marketing quality brands , it also depends on consumer knowledge from research findings, however i would like to point out that understanding consumer behavior is difficult ,,,,,,,,,,,,,,,,,,,,

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